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Network marketing is a business and an art. With network marketing, you can make money without ever making a product and with tools you already have within yourself and your own arsenal of strengths. You can make money while you sleep, you can make money when other people make money, and you can enjoy this money with the free time you will experience in the network marketing business. This may sound too good to be true, and you may feel like you could never be successful in this industry. You are wrong. Anyone can be successful in the network marketing industry as long as they have three simple qualities: you must like people, must be persistent, and must enjoy your freedom and way of life.

Liking people is the number one trait among successful network marketers. When you meet a stranger, do you see a stranger or a potential friend and client? Do you view your first encounter as worrisome and nerve wracking, or as an opportunity to learn something new and to make a new relationship? If you like people, you will love network marketing because people are at the heart of this business. You will meet new people, get to know people you have already met, and work along side some of the most talented and driven individuals in the world. You will enjoy your job because your job will be people.

The second most important quality found in network marketing is persistence. Some days will not feel fun, and some days will flat out feel frustrating. Sometimes the sale will not be smooth, and people may let you down. A successful network marketer takes the good with the bad and persists until success is achieved. This persistence is necessary in any business, because nothing is ever completely easy. The ability to learn from mistakes and rise above a challenge will set apart the average business person from the successful and happy. This quality will carry your business through the bad days and make the good days even sweeter.

The third quality essential to network marketing is that you love your freedom and independence. When you decide network marketing is for you, you are deciding you would like to be your own boss. You get to pick your own hours and set your own schedule. You get to decide what you want to do and when you want to do it. This freedom means you can pursue interest and hobbies you have been neglecting. You can go on vacations and spend time with the people you love. If you value these characteristics of the network marketing lifestyle, you will enjoy the life and work harder. These essential qualities for success are not difficult to achieve and hone, but they will make your experience in the business much more effective and pleasant.

Copyright 2005 Benjamin Scott