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They say that the bigger, the better. This would seem true: the bigger a kid then the most likely will that kid be a leader of his group because he will command respect out of sheer size, the bigger the ads in the papers the better that is why companies spend so much for full page ads, quick service restaurants have biggie options for people who prefer to share meals at a cheaper share price and for people who have big appetites and many other examples of why big is better or in some occasions best.

Hot air balloons are big and that is why hot air balloons are a favorite of advertising executives. If you want oomph in your advertising campaign then a hot air balloon should be part of your marketing campaign.

Now a giant advertising balloon would seem redundant because the notion is that hot air balloons are big. Due to advancements in technology, there are now many balloons in advertising. The normal hot air balloon is just one of those balloons now. There are smaller version tailor fit for enclosed areas like the malls and stadiums. There are bigger versions that are also used during election campaigns.

A giant advertising balloon does not pertain only to very big hot air balloons. It can actually pertain to almost anything helium operated to float on air with a brand splashed across its body.

Giant advertising balloons are best for big events. Product launches of big companies will have the like. However these giant advertising balloons are more appropriate for big events that are held in an open area. It can be the center point to serve as a guide for all the people who are milling around to join the festivities.

This idea can be very useful because people can use this area, meaning the area under the balloon, as a meeting place and then they can go around when they have met up with companions already. It can also connote 'Come one, come all! We have something going on here!' without the use of blaring sound systems that can also mean additional cost for the organizers and shouting voices of people that means more manpower and effort.

Giant advertising balloons are the way to go if you want a magnanimous set-up cum promotion. The use of giant advertising balloons as part of a marketing campaign is something that should be considered as long as financial allocation permits it.