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Research shows that shopping for you next vehicle on the Internet has grown in popularity. Some report that more than 75% start there research on the web and 50% request information from one site or another. I want to take a minute and make sure people know what to expect and really what to look for when choosing what to buy and where to do business.

First, all dealers do want to earn your business. All Internet Managers are instructed to provide you with the lowest price. We all pat about the same to get the vehicle and will sell it for true cost. This is without a doubt the easiest part of purchasing a new vehicle. You can almost count on getting the lowest possible price for most cars and trucks. There are always exceptions, high end cars, performance cars, and hard to get vehicles will always fetch a better price, but cars and trucks are easy to replace and the Internet Department's job is to create volume. How better to do this than give away the cars.

Now, if you have read this and wondered why would anyone need to travel to get a "good deal"? Why not just get a quote and drive to the closest dealer and say "beat this and I'll take it" Well, we still live in a day in age where "price" is not the most important thing. It is important but it is not the driving force behind many Americans. If price was the most important thing companies like Ace Hardware and JC Penny would have gone out of business, Home Depot and Wal-Mart would be the only place to buy anything. But while we as Americans demand a good value for or money we also like to get good service while spending that hard earned money.

Now, let's put it all together. All Internet Departments will give you the lowest price. That is a cold hard fact, but you will want to do business with an Internet Department that will give you the great service you demand. This is sometimes a tougher challenge as many Internet Managers give you fleet prices and fleet service. Your vehicle purchase represents a huge expenditure, this is your hard earned money, so why not work with a Internet Department that is willing to give you that low price and still give you the great service..."All for Free"?

This is just some food for thought and something to consider when you get that great low price on your next new vehicle.