| Home | Free Articles for Your Site | Submit an Article | Advertise | Link to Us | Search | Contact Us |
This site is an archive of old articles

    SEARCH ARTICLES
    Custom Search


vertical line

Article Surfing Archive



Falling in Love With Chain Restaurants - Articles Surfing

I have to tell you that I love eating out. I seem to always be on the go for one reason or another. Cooking just feels like a waste of time in most instances as well! I definitely love to eat at chain food restaurants though as I like to know what I will be getting from the experience. I didn't have a good time when I recently ate at an unknown diner while on a shopping trip.

I was shocked when I got a huge platter with more food on it than I normally eat all day. I was also disappointed as the chili was different than what I am used to. Instead of something homemade with green chilies and pork that I get from my local diner, I am sure this particular chili was from a can that they just heated up.

This is the type of scenario that makes a chain restaurant so appealing. You know exactly what you are going to get when you walk in the door. The menu, the portions, and the ingredients are all going to be the same. There is no guessing as to what you will end up with or surprises along the way.

People often have to travel to other locations where they may not be familiar with the restaurants in the area. It can be for personal fun or for business related needs that you are away from home. Eating is just something you will have to do at a restaurant when you are traveling. It can be difficult to know where to go to enjoy a quality meal. Many people will gravitate towards chain locations that they are familiar with the name of.

Most chain restaurants are well aware of this fact. They capitalize on it by offering logos that people easily recognize. A child may not know how to spell McDonald's but I guarantee you that even a two year old knows what those golden arches mean when they see them. People associate the quality experiences they have had at such locations and they are willing to repeat them again and again.

This can really work to the advantage of the owner of such a restaurant. They don't have to prove themselves as a quality place as this has already been established for them. They will also have the right equipment to operate the business and training on the best practices to implement.

If things aren't going well for that chain restaurant name though it can have an adverse affect on everyone. The media tends to swarm over issues about people getting sick eating at a particular chain restaurant, sanitation issues, and special circumstances that come up. The image that the public gets from such information can adversely affect your level of customers.

In theory, you always know what you will get with a chain restaurant. This can be a safe bet and you can get your favorite items. However, you also miss out on the experience of trying new restaurants. You may soon discover some of them are much better than the chain restaurants you have been visiting for years.

Submitted by:

Patricia Farnham

Patricia Farnham has a wealth of experience in the restaurant industry. Check out her website to some valuable veteran insights, warnings and advice on owning a restaurant.



        RELATED SITES






https://articlesurfing.org/business/falling_in_love_with_chain_restaurants.html

Copyright © 1995 - Photius Coutsoukis (All Rights Reserved).










ARTICLE CATEGORIES

Aging
Arts and Crafts
Auto and Trucks
Automotive
Business
Business and Finance
Cancer Survival
Career
Classifieds
Computers and Internet
Computers and Technology
Cooking
Culture
Education
Education #2
Entertainment
Etiquette
Family
Finances
Food and Drink
Food and Drink B
Gadgets and Gizmos
Gardening
Health
Hobbies
Home Improvement
Home Management
Humor
Internet
Jobs
Kids and Teens
Learning Languages
Leadership
Legal
Legal B
Marketing
Marketing B
Medical Business
Medicines and Remedies
Music and Movies
Online Business
Opinions
Parenting
Parenting B
Pets
Pets and Animals
Poetry
Politics
Politics and Government
Real Estate
Recreation
Recreation and Sports
Science
Self Help
Self Improvement
Short Stories
Site Promotion
Society
Sports
Travel and Leisure
Travel Part B
Web Development
Wellness, Fitness and Diet
World Affairs
Writing
Writing B