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One of my friends retired at the age of 50. She wanted to try a new line of work, so she took some time to do research and then made up her mind what she was going to do for her next career. She is very diligent so I had no doubts she would read books, articles and magazines on various businesses and careers just as she did. She called me to let me know she had decided to open a shop featuring the finest chocolates. I was quite surprised when I heard that.

My friend has always been a chocolate lover but she insists on good quality chocolates. She can have only the finest ones. Many people would settle for a Hershey's syrup if they needed a chocolate fix but certainly not her. She always checks if the candy is fresh and not grainy. She doesn't mind shopping around for the finest chocolates available. She was in quest of fine chocolates one day when the idea of opening such a shop popped in her head. All the books, articles and magazines she had read encouraged people to start a business with something they are passionate about, and she couldn't be more passionate about finding finest chocolates to eat and supply to others. We set up a meeting at the place she wanted to rent for the finest chocolates shop.

The space is perfectly located in the downtown area of a middle sized town. Before there has been a small coffee shop but after the opening of a national chain it got out of business and had to close down. There was a large counter area and enough space for up to ten small tables. My friend found it perfect that there was so much space by the front window area so that her finest chocolates would be at display available to purchase by the piece or the whole dessert. Within walking distance of the shop there are a few large banks, insurance companies and a government centre. Thus, I assume the shop will have regular customers.

My friend let me see the catalogs she used to order finest chocolates. The selections were stunning. I believe they included the finest chocolates available in the world. The desserts my friend would also offer to her customers would be delivered same day so that they would always be fresh. She would have some on stock but will also take special orders for her customers. The candies will be sold by weight, so anyone could buy one piece or a pound. She will provide some unique finest chocolates which people might give as gifts or buy them for a special occasion. I believe my friend would be quite successful at her new venture as she certainly has the passion for it.