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With the birth of the metrosexuals, men are increasingly made aware of their appearances. In fact, some women even complain that their boyfriends now spend more time at the mirror than they do.

One of the booming industries brought on by the metrosexual phenomena is the skin care industry especially those that focus on men. The industry has become so big that cosmetic and skin care lines that only catered to women have started to also develop skin care products for men.

There are now astringents and lotions for men. Some companies have even developed facial wash for men, a skin care staple that men would not have bought a decade ago.

Below are some of the products that have captured the interest and fancy of the male population.

Mask it!

Who would have thought that women will see the day when men will go to sleep with clay or mud all over their face? This however is prevalent in these times, as men have finally realized the advantages of deep cleaning his pores to prevent pimples and acne from settling in. The Anthony Logistics Deep Pore Cleansing Clay, which costs about $22 in the market, is one of the best in the line. It combines the properties of flowers with vitamins and purified clay to help the skin absorb excess oils, remove impurities and toxins as well as tighten the pores.

Moisturize it

Men also use moisturizers. As far-fetched as it seems, men also need moisturizers to help keep their skin supple and soft. Moisturizers, as women know, can prevent visible signs of aging by keeping the skin's natural oils.

This is especially true with men who have dry skins. One of the products in the market that comes highly recommended is the Clinique Maximum Hydrator for Men, which will cost them about $26. It can be pretty expensive but it sure does the job.

Scrub it

To take care of the skin, one needs to get rid of dead skin cells, which may clog the pores or combine with dirt and grime. One of the essentials of exfoliating, is the T-Pur Face Purifying Scrub for Men, which is manufactured by Biotherm. Costing about $15 each, the scrub helps cleanse the skin.

Be careful though and make sure that the scrub is not so abrasive on your skin. Too much scrubbing can irritate the skin and worsen the problem.