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Let's face it. Traditional network marketing with all of it's meetings, cold calling, and friends-and-family-pestering is, well... gross. I spent many years doing the traditional MLM deal before one day coming to the realization that I absolutely hated what I was doing.

I hated meetings.

I hated prospecting people at the bookstore.

I hated the fake, hyped-up motivational 'pep rallys'.

So, not long after that I made the decision to stop building my network marketing business. I loved the concept of leverage, but came to the realization that network marketing was way too much work for the payoff received. Attrition was through the roof and my business just didn't duplicate.

Fast forward to a few months ago.

I happened to stumble across a new breed of MLM opportunity, one that combined the leverage of a network marketing compensation plan with Internet marketing. The light bulb went off.

With the growth of the Internet, it's now possible to use online marketing techniques to promote a network marketing opportunity and see some pretty amazing results in the process. The Internet and network marketing, when combined, add up to the perfect business model in my opinion.

The key to maximizing the Internet to grow your MLM downline is in automated systems. If you can create a high converting sales process, automate it, and create a system from it that can be used by everyone in your downline... you've got a winner.

Using a highly automated online marketing system to sell your home based business to qualified leads that you drive to your website is the new wave of network marketing. Gone are the days of hotel and house meetings and cold calling, and I couldn't be happier.

If you've been turned off in the past by old school, traditional network marketing opportunities, I encourage you to take a look at where the industry is now headed. I'm certain you'll be excited once you explore the possibilities.