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If you're like me, when you first heard the term 'viral e-book' you might have thought it was a book with information on virus protection. Or maybe you thought it was a way a hacker could infect your computer? Well, I am glad to say that is not the case. What is true is that viral marketing is fast becoming a great way to generate sales and traffic for your business. If you are a home based business and know little about internet marketing, this is an easy way to make use of it without really understanding it. You don't need to know everything about electricity to light up a dark room- you simply need to know how to turn on the light switch.

A viral e-book is a book that can be passed from one person to another (thus the term viral) to bring profits for each party at every turn. An e-book that contains links to affiliate products will have a viral effect. When the reader follows a link and purchases the product being displayed there, the affiliate gets a commission for the sale.

If the creator of the e-book allows people to sell or give away the same e-book on their website, and those people replace the links with some of their own links (called re-branding), then the book gets more and more widely distributed. That means more and more people in addition to the original e-book provider start to make money on the Internet.

The book should be able to hold it's own as far as being an informative piece, with links that are added sparingly, as a way for the reader to get more information about the book subject or one that is related. Another option is a link to a product. As long as the e-book isn't infested with links, the viral e-book is a good way to increase traffic and sales.