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Home Business Dogged By Substandard Products - Articles SurfingAnyone who has ever thought of operating a home based business knows that it is not an easy endeavor. As a matter of fact, those who are seriously using this kind of industry to supplant a corporate income in an effort to bid a fond farewell to a boss or anyone else they did not necessarily care for too much in the corporate world understand the intricacies related to making a home business work. Thus it is perhaps not surprising that the goods sold or services offered need to be exceptionally well crafted and designed, so as to offer a strong base from which to compete with the big boys of the industry. It is therefore not surprising that a home business dogged by substandard products is most likely the kind of business that is doomed to fail sooner rather than later. Yet in an amazing twist of fate, it is sometimes the small business entrepreneur who invites these kinds of products in their lines of merchandise to begin with! For example * right, wrong or indifferent * if you choose to sell special pheromones that will present an unprecedented attraction for the opposite sex, you are most likely trying to hone in on the adult product niche in your small business. Sadly, none of the substances thus far have been shown to work, and even as some may have a pleasant smell, many fail to deliver in even this department. This example illustrates the choice of an entrepreneur to market a product which is from the onset a bit of a hoax, to put it charitably, and thus will rob her or him of credibility. Even as the adult market may not necessary thrive on credibility by and large, ruining your name in any given niche is an unwise choice. This is especially true if the pheromones are but one of the products you stock. If you decide to also go into the weight loss business, you will require some credibility to entice your shoppers to spend a lot of money on herbal supplements that have no backing from the Food and Drug Administration. Yet if your customers have already gotten burned with pheromone drops that did not work, the odds are good that they will be somewhat hesitant to trust you with their weight problem. In the same vein, if you are an entrepreneur who manufactures a good, it is advisable to purchase raw materials from a reputable source and not just the cheapest vendor in town. Sure, you will be able to save a bit of money in the beginning, but many a time the materials you receive will also not live up to your expectations and waste may be a lot higher. In addition to the foregoing, your finished product will be less than it could be, and your customers might notice quickly that your wares are not what they had hoped. If a competitor chooses to make a similar product to yours but chooses to use the higher quality ingredients, even though they cost more at the onset, she or he may possibly push you out of your niche simply because of quality issues! Copyright * Jim Sperlich
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