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Why Outsourcing Governance Matters - Articles SurfingIf only Dr. Phil would take on outsourcing governance relationships. If your company has outsourced significant business processes, you understand how hard it is to manage the relationship with service providers. But why? The business process is not new, you probably went through an extensive review and selection process to ensure that your provider has the resources and expertise required. How could there be trouble in paradise when you got along so well while you were dating? Just like any new relationship, this new partnership with your outsourcing provider requires some adjustment, some new skills and a commitment to communication. After the outsourcing contract is signed, the real work begins. It's not that companies can't handle these outsourcing governance relationships. Companies typically manage many very important ongoing relationships with employees, contractors, suppliers and customers. Every successful company has dedicated significant energy to managing these relationships. Each of these relationships is supported by an organizational structure, established processes, management methodologies and a supporting information infrastructure. Employees have the HR department, consultants have corporate sponsors, suppliers have procurement, and customers have sales and marketing. If there was a wave of critical resignations in your east coast office, there would be no question as to who in the organization must be notified. The local human resources (HR) manager would be the first to know and would immediately escalate the issue to the senior HR executive. There are policies and systems in place to manage this smoothly. If the situation were customer defections instead of employee resignations, the people, processes and systems involved would be equally clear. Now, think about your outsourcing providers. If something goes wrong with your outsourcing relationship, what happens? Is the escalation path clear? Is there one senior executive with ultimate responsible for the health of the relationship? What is your outsourcing governance policy? Do you have one? If not, can you simply substitute your HR policy or your customer retention strategy? Of course not, the relationship you have with your outsourcing provider is very different. Outsourcing providers are unique. They aren't employees, although in many cases, they do the work that employees used to do. They aren't just suppliers; they are involved in day-to-day operations. They aren't contractors; you don't get to dictate how they're doing the work. They're new and different, and you must change your ways if this new relationship is going to work. Fortunately, your existing relationships provide the framework for the adjustments required for outsourcing governance. Just like employees, contractors, suppliers and customers, your outsourcing providers need a supporting organizational structure, management methodologies and information infrastructure. To successfully manage your outsourcing relationships you must: - Make outsourcing governance a distinct responsibility; - Clearly define your outsourcing governance and relationship management methodology; - Utilize effective tools to manage the relationship with your outsourcing providers. Chief Sourcing Officer (CSO) The organizational chart of a company that makes significant use of outsourcing should clearly identify the senior executive responsible for outsourcing governance. This executive should have a team that is dedicated to the new disciplines of outsourcing governance and relationship management. As a signal to the growing need for expertise in this area, a new trade group, the International Association of Outsourcing Professionals (IAOP), has launched a certification program for outsourcing professionals. The analyst community has also called for greater focus on this discipline, with Gartner predicting the emergence of the CSO. Management Methods An outsourcing governance methodology is no different than any other methodology, policy or strategy. There is no right answer. Do you manage to service level agreements SLAs or operational metrics? Do you make providers compete with each other or trust that a single provider is doing the best job possible? How much do you need to know about the details of your providers' operations? Do you deal only with the CEO of your provider or interact directly with the employees that are doing your work? What works depends on what is being outsourced and how critical it is to your company's primary goals. The key is that your outsourcing management methodology is clearly defined and diligently implemented. Tools The moment you outsourced, you destroyed your information infrastructure. I'll say that again. The moment you outsourced, you destroyed your information infrastructure. You now have new people, new locations and new needs. Large portions of outsourcing transition budgets are dedicated to getting basic operational systems up and running again. Unfortunately, though, the systems needed to manage the outsourcing governance are rarely addressed in the initial strategy. Just like your customer relationship management system manages your customer relationships, you need an appropriate set of tools to manage the unique needs of your outsourcing relationships. Making it Work Now that you've made the investment in outsourcing, you need to invest the time and energy in outsourcing governance to keep your relationship with our provider successful. Don't allow it to get to the point where you need Dr. Phil or, worse, head for divorce. The keys to a healthy relationship are to make outsourcing governance part of your org chart, clearly define your outsourcing relationship management methodology and utilize effective tools to manage your global network of outsourcing service providers.
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