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Google Adwords presents you with a never-seen-before opportunity to make so much money off the internet that it's unreal... or so your favourite guru would tell you.

Have you ever wondered why some people can get rich off Adwords, and yet many seem to sit there, never able to convert a single sale?

The crazy thing about this is that there is so much info out there, so many people telling you how to run your campaigns... and yet the vast majority of online marketers are still broke.

Well, I use to be part of the 90% that got nowhere, until I made a few strategic adjustments and now I am making a very good living promoting affiliate products via the site.

My strategy is very different to the one that most gurus imply. You see, all this talk of click thru rate and quality score algorithms and various other technical issues masks the basic fact of promotion: the niche / product / the sales letter you are promoting is king. It doesn't matter how many keywords you add to your list, if you get the product wrong, everything else will flop. Since you don't know which products work and which don't you should expect to experiment quite a bit.

Instead of focusing on the details of my Adwords campaigns, I simply launch very many products across multiple niches.

Each niche takes me about an hour to locate, and an hour to setup a simple "no frills" Adwords campaign. Then, pretty soon, I know if the product I am promoting will sink or swim. Sounds simple, sounds profitable, but are you doing it?

I simply rinse and repeat, and every four or five attempts I run into a profitable niche and focus on it, setting up more Adwords campaigns within the niche.

When I find a profitable niche, I spend time on my Adwords campaign, but only then. This method allows me to go through about 10-20 niches and micro-niches per month. And every so often I come across a little gold mine that everyone else has overlooked because they were too focused on beefing up their keyword list or whatever.

Throwing stuff out there and constant experimentation is the way to make money from adwords

Never forget that it all comes down to the product (sales letter) that you are promoting, and you don't know which product works unless you try. So try simply throwing stuff out there and not being so anal when you first setup your campaigns.

You will be very surprised at the results, and nine times out of ten you will be making money with Adwords within a few days