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When you are working in a MLM business you know that leads are the heart of your business. These leads are absolutely crucial if you want to succeed. Without a quality MLM lead, you will get no where. That is why it is very important for you to understand the definition of a quality MLM lead.

Leads are what help you earn money in MLM. Your leads are the contacts you have to sign up new members and sell products. If you do not have leads then you can not make money. As you can see, leads are extremely important.

There is a huge difference between a lead and a quality lead. The difference can be a lot of time and money. Therefore, you have to grasp the concept of what makes a lead a quality MLM lead.

A quality MLM lead starts by being a lead that has updated and accurate information. If, for example, you have a lead that has a disconnected telephone number or an invalid email address, then it is useless.

A quality MLM lead will also be one where the person is expecting to be contacted. If the lead does not want you to contact them then the lead is useless.

Above all a quality MLM lead will be one where the person is interested in your specific opportunity. They will want to hear what you have to say and they will be active in the communications between you.

A quality MLM must have those characteristics. That is why they are called quality - because they have the most chance of turning into a recruit or a sale, which is what you want from a lead.

Just always keep in mind for a lead to be a quality lead it needs to be accurate, be a person expecting to be contacted and be someone who is genuinely interested in your opportunity or product.