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Real estate has always been known as the safest of investments.

In fact, real estate investment completed after proper research into and evaluation of the property (to determine actual and future value), can lead to tremendous profit.

This is one reason many people choose real estate investment as their full time job.

Discussions about real estate tend to focus on residential real estate; commercial real estate, except to seasoned investors, is often overlooked.

However, commercial real estate presents a great option for investing in real estate.

Commercial real estate includes a large variety of property types.

To a majority of people, commercial real estate is only office buildings or factories or industrial units.

However, that is not all of commercial real estate. There is far more to commercial real estate.

Strip malls, health care centers, retail units and warehouse are all good examples of commercial real estate as is vacant land.

Even residential properties like apartments (or any property that consists of more than four residential units) are considered commercial real estate. In fact, such commercial real estate is very much in demand.

So, is commercial real estate really profitable?

Absolutely, in fact if it were not profitable I would not be writing about commercial real estate at all!!

However, with commercial real estate recognizing the opportunity is a bit more difficult when compared to residential real estate.

But commercial real estate profits can be huge in fact, often much bigger than you might realize from a residential real estate transaction of the same size.

There are many reasons to delve into commercial real estate investment.

For example you might purchase to resell after a certain appreciation level has occured or to generate a substantial income by leasing the property out to retailers or other business types or both.

In fact, commercial real estate development is treated as a preliminary indicator of the impending growth of the residential real estate market.

Therefore, once you recognize the probability of significant commercial growth within a region (whatever the reason i.e. municipal tax concessions), you should begin to evaluate the potential for appreciation in commercial real estate prices and implement your investment strategy quickly.

Regarding commercial real estate investment strategies it is important that you identify and set investment goals (i.e. immediate income through rental vs later investment income through resale) and that you know what you can afford and how you will effect the purchase.

It would be wise to determine your goals then meet with your banker (or financier) prior to viewing and selecting your commercial real estate.

Also remain open minded and understand that should the right (perfect) opportunity present itself, your investment strategy might need to be revisited and altered, sometimes considerably.

For example: If you find a commercial real estate property too expensive for you to buy alone but represents tremendous opportunity, you could look at forming a small investor group (i.e. with friends or family) and buy it together (splitting the profits later).

Or in another case (i.e. when a retail boom is expected in a region), though your commercial real estate investment strategy was devised around purchasing vacant land, you might find it more profitable to buy a property such as a strip mall or small plaza that you can lease to retailers or a property that you can convert into a warehouse for the purpose of renting to small businesses.

In a nutshell, commercial real estate presents a huge variety of and tremendous investing opportunities, you just need to recognize them and go for it.